daiquiri deck

They create and deliver quality experiences, good times, and great vibes, focusing on providing top-quality food and drinks with unique recipes. The establishment offers amazing frozen drinks and mouthwatering food selections for seafood and land lovers alike, all served by the friendliest wait staff around.

Daiquiri Deck came to us looking for a full rebranding from visual to verbal communication, following with different marketing tools and web development.

Our first conversation with one of the owners revolved around how it all began. He shared a story about his time in the Keys and his vision of bringing that same ambiance further north. The previous branding placed significant emphasis on Daiquiris, yet their food sales accounted for 50% of their revenue. In our rebranding efforts, we not only refreshed the visual identity but also introduced the tagline: Food – Drinks – Friends.

A new brand resembling the previous colors and icon but totally fresh, modern, hip and above all a big hit across all locations and customers.

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